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When Marie Springborn nervously opened her letter from the Wisconsin Department of Revenue, she wondered what the issue was, as a letter from the Department of Revenue was not usually a good thing.
From stay-at-home mom to successful founder, Rhea Lana Riner of Rhea Lana’s Children’s Consignment found herself catapulted into an unexpected and highly public legal battle with a major federal ag
With years of executive experience at Walmart and a recent tenure as CEO of Michaels, Ashley Buchanan seemed like the ideal leader to revitalize Kohl’s at a time of declining sales, intensifying co
KeyBank’s Key4Women (K4W) program was developed to help women achieve success in executive roles. K4W empowered women leaders by providing advocacy, connections, and resources.
The owner of a small but evolving Caribbean food business is at a crossroads: should he end his ten-year experiment with a food hobby-turned-venture or pursue other career options, including a retu
In 2020, the owners of Toh-Atin Gallery in Durango, Colorado, faced mounting public pressure to remove a caricatured Native American sign originally displayed above a 1950s diner.
This case examines the ethical and reputational crisis surrounding Pham Nhu Phuong, a former national athlete in Vietnam, whose decision to falsify charitable donation receipts during Typhoon Yagi
This critical incident (CI) explores the strategic pivot decisions made by serial entrepreneur Uli Gal-Oz across four technology ventures—Tango, Magisto, Moovit, and Homage Robotics—while highlight
Since incorporation in 2002, Crocs, Inc. had two goals in producing its comfortable shoes: profitability and sustainability.
Alex Wong, founder of Hong Kong Bunny Rescue (HKBR), faced a pivotal decision when Century Honest Pharmaceutical (CHP) proposed a long-term partnership to develop rabbit-specific herbal supplements
In spring 2024, Nana Bonsu-Hammond, founder and owner of Jax Bread Company in Jacksonville, Florida, was interviewed by a local public radio station.
Violent incidents carried out by patients or their families against healthcare workers have exploded in number during recent decades and continue to increase.
Citizen Cider, a Vermont-based company, was known for its locally sourced and innovative ciders. In late 2023, they found themselves at the center of controversy.
This grant successfully expanded the Business Grand Rounds (BGR) experiential teaching method from the United States to Universidad Católica de Córdoba (UCC) in Argentina, demonstrating that studen
This descriptive critical incident (CI) highlights the monumental union victory led by Shawn Fain, the United Auto Workers president, at Volkswagen’s (VW) Chattanooga plant in Tennessee.
This critical incident (CI) is a descriptive case following the decision of the National Marrow Donor Program (NMDP) to use virtual influencer, Lil Miquela, to engage 18-30 year-olds to join the NM
The critical incident offers a useful initial discussion about incorporating artificial intelligence (AI) into daily operations in a small business.
A small business owner used AI to create unique product label illustrations and unusual on-brand images quickly and at no cost, but this choice sparked criticism from members of the art community,
James Edwards, the protagonist in the incident, heard the song “Money for Nothing” on Spotify and wondered why this song was not flagged as explicit.
This critical incident details a collaboration between Nestlé’s Coffee Mate, a non-dairy coffee creamer, and The White Lotus, a popular television series.