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Teaching Notes
An ad for Qiaobi laundry gel balls sparked outrage in media all over the globe including Australia, New Zealand, France, Hong Kong, the U.K., and the United States.
This critical incident is about a strategic marketing decision.
In this decision case, students are asked to grasp the magnitude and scope of the global refugee crisis. Pope Francis has identified the crisis as the worst crisis facing humanity since WWII.
The Global Jesuit Case Series (GJCS) was formally launched in 2015 with the singular goal of establishing a series of real-world business cases, written by executives, educators and entrepreneurs
In 2012, a couple from Cyprus, Andreas and Elena Ioannou, faced the challenge of recovering their investment in the capital securities of Laiki Bank, the second largest bank in Cyprus.
“We cannot get new banks to join the LIBOR panel. This is unfortunate from my perspective.