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We are now very excited to introduce you to the first regular issue from BCJ (Volume 32, Issue 2), which was due solely to our own efforts as editors.
This case takes the reader on the frustrating journey of a resident of a local government tired of the relentless annual sewer fee increases.
Kirk Komick had co-owned the Rochester Hotel and Leland House boutique lodging properties in Durango, Colorado for 25 years.
In mid-2023, competitor brands of electric vehicles (EVs) were collaborating with the dominant brand Tesla, just months after Tesla had created upheaval in the market.
This editorial introduces the second Business Case Journal (BCJ) special issue dedicated to Diversity, Equity, and Inclusion (DEI) in case research, teachin
The purpose of this article is to generate thought and discussion around the critical role DEI plays in the formation and support of larger societal goals.
This commentary aims to promote the integration of Diversity, Equity, and Inclusion (DEI) into higher education through the case method teaching approach.
U.S. policy statements promote the promise of STEM education for women and underrepresented groups’ career success.
We are proud to say that the first special issue of the Business Case Journal (BCJ, Volume 31, Issue 2) was published in Winter of 2024.
We are very excited to announce that the response to the special issue has been overwhelming and we ended up with three peer-reviewed cases, one peer-reviewed journal article, and six more invited
This article provides an update to the Business Case Journal
The ability to tell stories has been identified as a “universal human trait” that exists in various forms within all cultures in the world (Yong, 2017, p. 2).
This article traverses the evolution of diversity, equity, and inclusion (DEI) in the U.S. general public and focuses on higher education.
This case is about Land O’Lakes President and Chief Executive Officer (CEO) Beth Ford and her company’s decision to stop using Mia, a Native American woman, on its butter packaging.
This case describes a marketing decision faced by Stuart Schuette, CEO and president of American Tire Distributors (ATD).
This case describes five distinct periods in Sun King Brewery’s distribution history. The Indianapolis brewer experienced explosive growth since opening in 2009.
Mr. Peanut was 100 years old and one of the oldest brand characters in the market place.
This case involves a study of a potential market entry into China.
IndusAb era una empresa de origen holandés fabricante de embalaje industrial con presencia en más de 30 países.
El caso se desarrolla en el año 2013 en la ciudad de Medellín, Colombia, y hace referencia a la empresa Confecciones Juanita S.A.S. dedicada a la confección de textiles. El Sr.