Scholarly Articles

Alix had considered her city’s downtown a gem and her investment in a hotel there a home run.

Destiny or Fate: The GJCS and SCR Perfect Fit Stellern, M. Rockhurst University Joseph, J, Lemoyne College Craig Davis, Ohio University

Newlyweds Brian and Rachel Goulet started a small business making and selling pens out of their home. Brian made ballpoint and rollerball pens from kits, and Rachel managed the website.

Kristen earned a good reputation as a hairdresser in Cambridge City, Indiana, because of her high professionalism and dedication to her career.

Paul Jessup had just met with the technology group that would be operating in the newly spunoff Synenergy.

Two students requested their oral presentations in an Economics class be rescheduled for another day.

Angelo (the protagonist of this case) has agreed to take the lead in finalizing the plans for an event (the Friday Gala) that is being held as part of a college class reunion.

One of the most significant challenges educators face is making material relevant to students.

Paul Black had recently completed his MBA and was looking to start a real estate investing portfolio.

Early in 2017, and after just six months as CEO, Tim Mohin considered options to support the recent structural changes at the Global Reporting Initiative (GRI), the global leader in standard-sett

Danny Howard had been a soil-grown farmer who learned the concepts and techniques of aquaponics from a lecture in an agricultural class in his late fifties.

Davenport was one of the first cities in Iowa to have riverboat gambling in the early 1990s.

Our world changes around each person, each business, each community, each nation, each region of the world.

Earl’s Cyclery and Fitness (Earl’s), located in Burlington, Vermont, is a specialty retailer in bicycles, accessories, and fitness equipment.

Garthen Leslie was thrust into the public spotlight after inventing a smartphone application that could control and monitor the operation of window air conditioners.

Epitomax Nutrition (EN), the sports nutrition market leader, is faced with both an opportunity and a challenge.

This critical incident describes a marketing decision faced by Elon Musk of Tesla.

In this video case, Tyler Shultz recounts his experience as a recent college graduate in 2014 at Theranos, a medical technology start-up.

This descriptive case is a captivating story of Russia’s No.

Suzie Young was the owner and manager of Young Consulting Inc., a small, marketing services company located in Tampa, Florida.