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The Hill District Urban Redevelopment Project: Revitalization Victory or Community Breach?
Dwelling House Savings and Loans (DHSL) was dealing with the aftermath of the financial crisis that hit the Hill District community.
April 13, 2021 | Audrey Murrell, University of Pittsburgh Gloria Onosu, Purdue University Ray Jones, University of Pittsburgh Myles Cooper, University of Pittsburgh
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Hooters: Have breastaurants become overexposed?
Hooters, America’s first and most influential breastaurant chain (a restaurant with waitresses in revealing uniforms), had endured – but also embraced – criticisms of its image for decades.
April 13, 2021 | Andrew D. Fairman, Queens University of Charlotte Bradley W. Brooks, Queens University of Charlotte
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Journal of Case Studies/Global Jesuit Case Series - Volume 38 - Issue 2
This is the full preview of the Journal of Case Studies Volume 38 Issue 2. Individual cases with the associated teaching notes can be found by searching the case title.
April 11, 2021 | Society for Case Research
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The Washington Redskins: When Public Perception Challenges a Brand
The Washington Redskins professional football team face a new social climate with the sudden rise of power and influence of the Black Lives Matter Movement.
March 17, 2021 | Hardy, K.
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Quaker Oats Company: Fashioning a Future for Aunt Jemima
The death of George Floyd sparked a cry for racial justice that infiltrated every aspect of American life in the summer of 2020, including business marketing and product branding.
March 17, 2021 | Hennessey, H.; Marino, C.; O’Rourke, J. S. (editor)
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Peloton: Brand Damage from Holiday Advertising
In preparation for the holiday shopping season, Peloton, a home exercise equipment manufacturer and workout streaming service, created controversy with one of its advertisements in 2019.
March 17, 2021 | D’Entremont, A.; Ward, J.; O’Rourke, J. S. (editor)
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Hennes & Mauritz (H&M): Should Fast Fashion Slow Down?
Fast Fashion companies, including H&M, have grown considerably since the 1990s by satisfying consumers’ insatiable appetite for the latest fashionable trends at low prices.
March 17, 2021 | Djogo, N.; Morrison, M.; O’Rourke, J. S. (editor)
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Goodyear Tire and Rubber Company: Corporate Policies on Politics and Free Speech
In August 2020 – in the midst of a hotly contested U.S. presidential election – Donald J.
March 17, 2021 | Gulati, N.; Meruelo, A.; O’Rourke, J. S. (editor)
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Condé Nast: Bon Appétit and Accusations of Discrimination
On June 10, 2020, the editor-in-chief of Conde Nast magazine Bon Appétit resigned amid allegations of racial discrimination.
March 17, 2021 | Hallberg, W.; Higginbotham, R.; O’Rourke, J. S. (editor)
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The NBA and the Hong Kong Protests: Managing Reputation in a Multipolar World
In October 2019, Houston Rockets General Manager tweeted in support of the Hong Kong Protests. The tweet was met with outrage by the Chinese government and many Chinese fans.
March 16, 2021 | Brown, N.; Udall, C.; Thomas, E.; O’Rourke, J. S. (editor)
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Traveling Vineyard: Pivot to Virtual Selling
No business is immune to the massive changes resulting from COVID-19, but leaders who develop an entrepreneurial mindset - from executives to their independent salesforce - prove agile at adaptin
March 15, 2021 | Michael Rodriguez, PhD Campbell University
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Journal of Case Studies - Volume 38 - Issue 1
2020: Writing Case Studies in Changing Times Bradley W. Brooks, Queens University of Charlotte Britt M. Shirley, The University of Tampa
January 20, 2021 | Society for Case Research
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Zion Williamson: Could Nike’s dream exposure become a nightmare?
Leading sports apparel and shoe brands pay large sums of money to sponsor collegiate athletic teams in hopes of gaining significant exposure.
January 19, 2021 | Bradley W. Brooks, Queens University of Charlotte
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“Suit accuses CEO of taking $7M”
Neely Paul was intrigued by the newspaper headline (Underwood, 2006) that accused a local business CEO of embezzling $7 million.
January 19, 2021 | Perry Moore, Lipscomb University
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To what degree can employers “snoop” through your electronic devices?
Instead of getting the golden parachute he was expecting, Paul Iacovacci, close to retirement at Brevet Capital Management LLC, got a pink slip and a lesson in cybersecurity.
January 19, 2021 | Alyse Pflanz, University of Nebraska at Kearney
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Ring security: Peace of mind vs. chilling nightmare
Ring, Inc., a subsidiary of Amazon, offered security products to enhance customer peace of mind.
January 19, 2021 | Kenneth J. Ramaley, Ramaley Group
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Pirate Joe’s vs. Trader Joe’s: A gray market fight
This critical incident describes an ethical and legal dilemma faced by the owner of a small, local retailer.
January 19, 2021 | Joyce A. Young, Indiana State University
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Managing nuances in performance reporting of a complex program
Terrance Lau was the program manager of the Campus Network Refresh, a major program to upgrade network connectivity of the Mountainside State University (MSU).
January 19, 2021 | Te Wu, Montclair State University
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Struggling to Hire a Mechanics Manager
This decision-based critical incident describes General Manager Craig Newtonberg’s inability to hire a successful mechanics department manager at Trucks Unlimited, LLC.
January 19, 2021 | Tyler Burch, Idaho State University
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No chicken at KFC: A logistics debacle?
This critical incident describes a situation faced by Meghan Farren, Chief Marketing Officer for KFC in the UK.
January 19, 2021 | Joyce A. Young, Indiana State University
View Details

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