JCS - Vol. 38 - Issue 1

Journal of Case Studies - Volume 38 - Issue 1

January 20, 2021
Accounting & Finance, Economics, Entrepreneurship, Ethics & Social Justice, Human Resources & Organizational Behavior, Information Systems, Marketing & Sales, Operations, Strategy & General Management
Area of Study: 
Business and Management
Target Audience: 
Average rating: 
  • 2020: Writing Case Studies in Changing Times

Bradley W. Brooks, Queens University of Charlotte
Britt M. Shirley, The University of Tampa

  • A Family of Products: Setback or Comeback?

Minnette Bumpus, Bowie State University
Garthen Leslie, Independent IT Consultant
Dominique Turner, University of Maryland, Global Campus

  • Tesla: Direct Marketing vs Franchising

Joyce A. Young, Indiana State University
Adiba Fattah, University of the Sunshine Coast, Australia
Paul W. Clark, Coastal Carolina University

  • The Epic Battle of Protein Beverages

Jonathan Ochoa, Purdue University Northwest
Claudia C. Mich, Purdue University Northwest
Ceren Ekebas-Turedi, Purdue University Northwest
Matthew Shell, Purdue University Northwest

  • Riding into Social Media: Earl’s Cyclery and Fitness

Virginie Khare, Eckerd College
Karen Popovich, Saint Michael’s College