Scholarly Articles

Tina was a student who received a grade of zero on the first assignment in a business law course.

Neely Paul was intrigued by the newspaper headline (Underwood, 2006) that accused a local business CEO of embezzling $7 million.

Terrance Lau was the program manager of the Campus Network Refresh, a major program to upgrade network connectivity of the Mountainside State University (MSU).

Delta Air Lines (Delta) had just completed its acquisition of Northwest Airlines (Northwest) and would now start the integration process to become one airline.

The critical incident considers how innovative business models deployed by new entrants have the potential to serve as agents of disruptive or discontinuous change.

One of the most significant challenges educators face is making material relevant to students.

Paul Black had recently completed his MBA and was looking to start a real estate investing portfolio.

Early in 2017, and after just six months as CEO, Tim Mohin considered options to support the recent structural changes at the Global Reporting Initiative (GRI), the global leader in standard-sett

Danny Howard had been a soil-grown farmer who learned the concepts and techniques of aquaponics from a lecture in an agricultural class in his late fifties.

Davenport was one of the first cities in Iowa to have riverboat gambling in the early 1990s.

Mr. Peanut was 100 years old and one of the oldest brand characters in the market place.

This case involves a study of a potential market entry into China.

Our world changes around each person, each business, each community, each nation, each region of the world.

Garthen Leslie was thrust into the public spotlight after inventing a smartphone application that could control and monitor the operation of window air conditioners.

Epitomax Nutrition (EN), the sports nutrition market leader, is faced with both an opportunity and a challenge.

This course gives students the chance to develop their knowledge and thinking about entrepreneurial opportunities by applying marketing concepts to the specific challenges of the small business,

This is an introductory Entrepreneurship course for those contemplating an Entrepreneurship major and minor with an opportunity to vie for a business loan to start a businesson campus.

This course is structured to present you with the basic principles and practices of sales management and direct selling.Students will be exposed to the multi-faceted nature of the sales manager’s

For ten years now, the Journal of Jesuit Business Education (JJBE) has been dedicated to the promotion and distribution of scholarly work and commentary with a focus on the distinctiveness of bus

Worldwide, COVID-19 has had a staggering impact, with the number of cases approaching eight million and the death toll over 430,000 as of mid-June, 2020.1 What the stark numbers don’t show, howev