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Virginie Pioche Khare, Karen Popovich

Chuck E Cheese: Entertaining Alternatives to Survive COVID 19

The case takes place at the beginning of the COVID19 pandemic, as executives of Chuck E Cheese meet virtually to discuss alternatives to improve the company’s bottom line. The entertainment center giant has just lost 94% of revenues from a year prior and has switched to a takeout and delivery model. Among the alternatives to review are marketing moves to increase revenue. The restructuring committee also needs to evaluate the possibility of filing for bankruptcy.