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Download Institutionalized Imagination Podcast

Institutionalized Imagination; how do we mindfully shape society?

Podcast
November 14, 2019
Topic: 
Economics, Ethics & Social Justice, Marketing & Sales, Strategy & General Management
Keywords: 
Society, Ethical Behavior, ethical institutions, macro-marketing, marketing policies, qtalks, q talks, q-talks
Area of Study: 
Business and Management
Target Audience: 
Faculty/Researchers, Graduate Students, Undergraduate Students, Executive Education
Price: 
Free
Average rating: 
0

Features professors Eve Geroulis and Ray Benton as they discuss macromarketing, which is the study of the influence that marketing policies and strategies have on an economy and society as a whole. We are all familiar with marketing campaigns, but what effects on culture and society do these have? Today, we join professors Eve Geroulis and Ray Benton as they discuss Macro-Marketing – the study of the influence that marketing policies and strategies have on an economy and society as a whole – and education today.