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This course gives students the chance to develop their knowledge and thinking about entrepreneurial opportunities by applying marketing concepts to the specific challenges of the small business, start-up, or entrepreneurial setting. The...
This is an introductory Entrepreneurship course for those contemplating an Entrepreneurship major and minor with an opportunity to vie for a business loan to start a businesson campus. It is open to all students across campus.The course is...
This course is structured to present you with the basic principles and practices of sales management and direct selling.Students will be exposed to the multi-faceted nature of the sales manager’s job and will analyze the structure of the sales...
The GCSEN Social Entrepreneurship Toolkit is intended to introduce potential social entrepreneurs to some of the critical concepts and tasks related to developing a social enterprise “that marries the mission of a non-profit or government...
This course is focused on exploring the current research on best practices in Leadership through the eyes of current practitioners and researchers. The course will focus on the foundational concepts of leadership processes, components of...
This course focuses on the concept of Corporate Social Responsibility and Sustainability (CSRS) as it relates to organizations in the domestic and international domain. The course takes an interdisciplinary approach to CSRS, and considers the...
The Capstone Guidebook is offered as a potential resource to graduate school college faculty and students as a coherent framework to stimulate student success. The Guidebook offers potential frameworks for capstone projects; concept research,...
What makes a truly great brand? The type that moves you… Gives you goose bumps, makes you laugh, or makes you cry? That makes you feel something? That makes you develop a relationship with that brand?
This class will give you a clear...
Course Description: We live in an organization-based society and no organization exists without people. Therefore, understanding people is critical in creating and managing productive and healthy organizations. This course is designed to help...