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Spirit Airlines, known for its low airfare and its controversial promotions, ran a June 2010 web promotion that instructed viewers to “Check Out the Oil on Our Beaches.” The promotion ran only a few months after an underwater oil well operated...
This is the full preview of the Journal of Critical Incidents - Volume 4 (Fall 2011). Individual cases with the associated teaching notes can be found by searching the case title.
Admit or Not Admit
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This is the full preview of the Journal of Critical Incidents - Volume 3, 2010. Individual cases with the associated teaching notes can be found by searching the case title.
Agrikraft: AcrosstheCulturalDivide...
This is the full preview of the Journal of Critical Incidents - Volume 2, 2009. Individual cases with the associated teaching notes can be found by searching the case title.
Campus Blood Drive Suspension: Effective or Ineffective ...
This is the full preview of the Journal of Critical Incidents - Volume 1, 2008. Individual cases with the associated teaching notes can be found by searching the case title.
A Manager’s Dilemma: Who Gets the Project?...
This is the full preview of the Business Case Journal - Volume 14, Issue 2 (Winter 2006/2007). Individual cases with the associated teaching notes can be found by searching the case title.
Marketstar: A Channel Services...
This is the full preview of the Business Case Journal - Volume 14, Issue 1 (Summer 2006). Individual cases with the associated teaching notes can be found by searching the case title.
Owl Securities
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This is the full preview of the Business Case Journal Volume 11, Issue 2 (Winter 2003/2004). Individual cases with the associated teaching notes can be found by searching the case title.
Oncologic Biopharmaceuticals: The...
This is the full preview of the Business Case Journal - Volume 12, Issue 2 (Winter 2003/2004). Individual cases with the associated teaching notes can be found by searching the case title.
The Southeast Arkansas University...
This is the full preview of the Business Case Journal - Volume 10, Issue 2 (Winter 2002-2003). Individual cases with the associated teaching notes can be found by searching the case title.
The Rise and Fall of Pets.com: "...