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Spirit Airlines, known for its low airfare and its controversial promotions, ran a June 2010 web promotion that instructed viewers to “Check Out the Oil on Our Beaches.” The promotion ran only a few months after an underwater oil well operated...
This case offers students the opportunity to examine factors contributing to employee resistance to technological change and formulate plans for overcoming this resistance. It also allows students to anticipate and discuss the challenges that...
This analysis case highlights leadership in critical situations and is an account of Midwestern University’s Foundation. Responsible for procuring scholarship dollars, the Foundation had been impacted by two urgent situations: the economic...
Hammerhead Systems (HS) evolved from the incubator stage inside a venture capitalist (VC) firm. HS was founded in 2002 as a data-switching firm with a niche in the telecommunications (telecom) industry. With the promise of quick success, the co...
Laird Jennings, a long time senior software engineer at Circle 6 Corporation became increasingly concerned about his future employment due to a series of events that threatened the survival of the company. Circle 6 was a pioneer in the computer...
Idaho State University (ISU) Credit Union went into 2008 strongly capitalized and financially sound. Retail credit unions such as ISU Credit Union are typically conservatively managed financial institutions that rarely take on excessive risk,...
Charles German was recently elected as Chair of the Homelessness Task Force for Kansas City. Kansas City currently had no strategy for dealing with the homeless. The task force studied the approach taken by Jamie Van Leeuwen, Ph. D. who led the...
Teresa Sullivan had just started her position as President at the University of Virginia (UVA). One of her highest priorities was to decide what to do with Ted Genoways. She had a number of emails in her inbox complaining that he was a...
Jane White, Vice President for Human Resources for Anderson Memorial Regional Hospital, must contend with an issue involving a staff pharmacist who had again violated hospital policy by overriding the computer database’s drug interaction...
This case involves an entrepreneurial company’s decision on whether to expand or not expand due to over-crowding issues at their current location. Caroline McCourt and Beth Mielcarek started their Sun Prairie coffeehouse initially as more of a...