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How do you change a large, hierarchical organization from within? In this episode, Harvard’s Leith Sharp shares the secret to transforming your business into a purpose-driven organization, aligned with sustainability. Based on her popular class...
In this zoom conversation Joe Sprangel...
Features Professor April Lane, Kevin Willer of Chicago Ventures, and John Wilson of Winestyr discussing entrepreneurship. We’ve all read the stories, listened to the podcasts, and seen the movies, but do you really know what it is like to be an...
Today’s consumers are a puzzle for economists, marketers and brand managers. Far from taking “rational” decisions and behaving predictably, these consumers stray further and further from traditional models and segmentation. The past twenty...