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This decision-based case discusses whether Road Warrior Parts (RWP), an automotive recycling business owned equally by five brothers, should expand and divide its operation to better serve customers, or maintain operations at the current site....
Theranos became one of the most exciting start-ups in Silicon Valley when it introduced a simplified blood testing method that had the potential to help countless people. However, a 2015 Wall Street Journal article changed everything. Suddenly...
Artism Creativity Center (ACC) was a nonprofit organization based in California. Its purpose was to help teach art to children with Autism Spectrum Disorder. It was hoped that learning art would help students improve their communication skills...
This case explores the costs and benefits of being a ride share driver as either a full or part-time job. This case asks students to analyze and evaluate the costs and benefits of driving for a ride sharing company. Both the costs and benefits...
Leslie Arbury, a young graduate student and lover of clothes and shopping, was intrigued by the idea of opening her own boutique. She also noticed growing societal trends of shopping on consignment and of using personal shoppers. She felt that...
Team SōPOD, a student-lead business startup, was required to follow Lean Startup Methodologies and utilize the Business Model Canvas to validate their business idea. With little support on campus for their entrepreneurial activities, this team...
Gary and Darla Beggs, after long, professional tenures in large corporations, decided to become business owners. The two experienced business professionals were looking for an opportunity to use their skills and knowledge to successfully...
This case concerns a local entrepreneur’s decision to either expand his product line by reselling another company’s product, Nature Safe, or create a new product, Healthy Garden from a mix of Nature Safe and Dairy Doo. Brad Morgan, owner and...
Marketing education in Jesuit business schools, as in most other business schools, is mainly oriented towards traditional for-profit business enterprises. Over the last decade interest has grown in the field of social entrepreneurship and in...
This descriptive case was designed for use in an undergraduate course in social entrepreneurship, corporate social responsibility, or business ethics. It summarizes the founding of Theo Chocolate, the first organic, Fair Trade certified, bean-...