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Taking the Leap: Gary and Darla Become Entrepreneurs

Tony Tocco, Craig Sasse, Turner White
January 1, 2016
North America
Strategy & General Management, Entrepreneurship
3 pages
enterpreneurship, business acquisition, acquisition targets, small business, evaluate acquisitions
Student Price: 
$4.00 (€3.7)
Average rating: 

Gary and Darla Beggs, after long, professional tenures in large corporations, decided to become business owners. The two experienced business professionals were looking for an opportunity to use their skills and knowledge to successfully operate their own small business and to do it on their own terms. Gary had executive experience in the trucking business, and Darla had significant HR experience at several companies. After an eight-month search, they identified two viable acquisition targets. After determining the criteria they would use to evaluate acquisitions, they began weighing the opportunities before them. Given their criteria, what should they choose?

Learning Outcomes: 
  1. Analyze and compare the criteria for selecting an entrepreneurial opportunity
  2. Evaluate and select a small business opportunity by comparing and contrasting quantitative and qualitative data