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In his latest book, The Importance of Being Funny; why we need more jokes in our lives, Al Gini writes, “My steadfast belief is that humor is an attempt to deal with the palpable absurdity of life.” Listen as we explore the many functions humor...
This is an instruction on how to get access to virtual desktop and how to create class diagram using Software Ideas mModeler.
The first portion is institution-specific. Jump to 2:30 to view the Software Ideas Modeler instructions....
This case involves a hypothetical company, ENRGY Systems and is presented in eight parts. Each part examines an aspect of sales management (e.g. market segmentation, prospecting, territory planning, customer interaction, sales force automation...
Digital Download/ e-book In contrast to the practice of mindful management, the traditional goal of many business learners – and teachers – is to learn (and teach) work-based tactics, tools, and techniques. While tactics and technology are a...
Today’s consumers are a puzzle for economists, marketers and brand managers. Far from taking “rational” decisions and behaving predictably, these consumers stray further and further from traditional models and segmentation. The past twenty...
Enunciado de Caso Practico sobre Evaluacion del Desempeño. El Caso es real, pero por motivos de confidencialidad, se han variado algunos datos y nombres.
La profesora Mercedes Torres explica en esta píldora formativa de la asignatura "STATISTICS I" qué es una variable y qué tipos de variables podemos analizar.
La profesora del departamento de Gestión Empresarial, Fuensanta Galán, en este vídeo da algunos consejos para preparar un Elevator Pitch.
Among many modern trends reflecting shifts in the way consumers satisfy their needs is the rising popularity of consumption modes based on renting, lending, leasing, and/or sharing. It is referred to as access-based consumption. Once treated as...
Jim Foster, the owner of the Selwyn Pub in Charlotte, NC, had just been forced to cut down a signature element of his successful Pub, a 100 plus year-old tree in the middle of his outdoor patio. Replacing the over 100’ tree with another tree of...