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Showing 31 - 32 of 32
Beverly Porter Payne, Dale Krueger, Denise Bartles
November 1, 2014
This case represents a small business that a first-time entrepreneur opened and expanded with little planning associated with either event. After retiring from the Post Office, Bob opened a small, moderately successful restaurant in an old...
Student Price:
$4.00 (€3.64)
Craig Davis (Ohio University) James Kahler (Ohio University) Patrick Moran (Ohio University) Xiyuan Liu (Ohio University)
June 1, 2013
This descriptive case requires students to analyze Rolex Group’s decision to endorse Tiger Woods following his scandal in November, 2009. Students who read this case will build confidence in their strategic ability to assess sponsorship...
Student Price:
$4.00 (€3.46)
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