Volume 29, Issue 1

Business Case Journal - Volume 29, Issue 1

July 27, 2023
Ethics & Social Justice, Marketing & Sales, Strategy & General Management
Business Case Journal, Society for Case Research, Case Studies, business cases
Area of Study: 
Business and Management
Target Audience: 
Average rating: 

This is the full preview of the Business Case Journal Fall/Winter 2022 issue. Individual cases with the associated teaching notes can be found by searching the case title.

Five Million Tires Gone: Could Five Million More Soon Follow?

  • Joyce A. Young, Indiana State University
  • Paul W. Clark, Coastal Carolina University
  • Chia-An Chao, Indiana State University

The Disruptive Savannah Bananas – Adding A-Peel to Baseball

  • Bradley W. Brooks, Queens University of Charlotte
  • Cara O. Peters, Winthrop University

Land O’Lakes Abandons Native American Logo: Brand Authenticity or Virtue Signaling?

  • Paul E. Olsen, Saint Michael’s College
  • Brandon Mitchell, Saint Michael’s College

NBA China: Adam Silver vs. Milton Friedman

  • Craig Sasse, Rockhurst University
  • Tony Tocco, Rockhurst University