The San Francisco Zoo: When Exhibits Attack

Authors
Pinnick, S., Pisani, L., and O'Rourke, J. S. (Editor)
Region
North America
Topic
Strategy & General Management
Length
9 pages
Keywords
crisis
Public Relations
management
safety requirements
effective controls
Copyright Holder
Notre Dame
Student Price
$4.00
Target Audience
Graduate Students
Undergraduate Students

On December 25, 2007, a tiger managed to escape its enclosure at the San Francisco Zoo and attack zoo visitors, killing one and injuring two others, before it was shot and killed by police officers. Management must decide how to address the public after the crisis. Beyond this, they must ensure that they meet proper safety requirements and have effective controls in place to handle crises. Also, they must deal with the injured persons.