Journal
Topic
Ethics & Social Justice
Marketing & Sales
Keywords
Business Case Journal
business cases
Target Audience
Faculty/Researchers
Faculty Description
This is the full preview of the Business Case Journal Summer 2026 issue. Individual articles can be found by searching the article title.
License
Attribution, Non-Commercial, No Derivative Works CC BY-NC-ND
This is the full preview of the Business Case Journal Summer 2026 issue. Individual articles can be found by searching the article title.
From the Editors: An Introduction to the 2026 Issue
- Cara O. Peters, Winthrop University
- Karen M. Foust, Tulane University
- Bradley W. Brooks, Queens University of Charlotte
- Britt M. Shirley, University of Tampa
An Exploratory Examination of Citations for SCR Case Studies: Where Are We Now and What Can We Do Better
- Cara O. Peters, Winthrop University
- Joyce A. Young, Indiana State University
- Andrew Borchers, Lipscomb University
Evidence of the Social Impact Themes of Gender Equality and
- Reduced Inequity in Case Study Research
- Ann Hackert, Idaho State University
- Cara O. Peters, Winthrop University
From Bubbly Creek to Pristine Waters: The Spectacular Story of Chicago River Restoration
- Michael Stellern, Rockhurst University
- Christine Ladwig, Southeast Missouri State University
From Ozempic to Wegovy: Building Brand Equity through Effective Brand Positioning in Multiple Markets
- Zachary M. White, Furman University
- Bradley W. Brooks, Queens University of Charlotte
- Steven M. Cox, Queens University of Charlotte
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