Components
SeneGence: The Culture of Opportunity, The Challenge of Growth
Katherine Korman Frey
August 22, 2022
SKU:
BUS-008647 Region:
North America
Topic:
Entrepreneurship, Marketing & Sales, Operations
Length:
24 pages
Keywords:
direct selling, Growth Strategy, family business, Company Culture, entrepreneurship, home-based business, Work-Life Balance
Copyrighted by:
Direct Selling Education Foundation
Student Price:
Free
Average rating:
0
The Joni Rogers-Kante & SeneGence case touches on topics of skyrocketing growth, the operational and leadership shifts that accompany such growth, industry ethics, home-based business, family business, legacy and succession planning, goal-setting, the “mom market,” the metaverse / VR (as a corporate strategy, accelerated due to Covid), competing priorities (aka work-life balance), entrepreneurship and ideation, overcoming adversity, company culture, corporate social responsibility/social impact/ESGs, and the rules of engagement for working with family members.