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Mr. Peanut was 100 years old and one of the oldest brand characters in the market place. Despite his advanced age, many consumers recognized and loved the dapperly dressed legume and some had been long term, loyal followers. Peter Cotter, brand...
Epitomax Nutrition (EN), the sports nutrition market leader, is faced with both an opportunity and a challenge. How can the company take advantage of the rapidly growing market for a water-based protein drink without cannibalizing existing...
DSEF partnered with UNCG to develop course content that advances knowledge of the direct selling industry. UNCG’s Entrepreneurship Cross-Disciplinary Program (ECDP) professors, under the leadership of DSEF Fellow Dr. Dianne Welsh, developed and...
This is an introductory Entrepreneurship course for those contemplating an Entrepreneurship major and minor with an opportunity to vie for a business loan to start a businesson campus. It is open to all students across campus.The course is...
This course is structured to present you with the basic principles and practices of sales management and direct selling.Students will be exposed to the multi-faceted nature of the sales manager’s job and will analyze the structure of the sales...
In the 1970s, schools and sporting teams started responding to concern over using Native American imagery in logos, chants, and mascots. Some moved away from the imagery entirely. Others argued against changes, claiming that terms like Warriors...
The following project was conducted in partnership with University of Detroit Mercy and Ford Community Corps. Multiple non-profits were approached to make this project possible such as; ERACCE, Detroit Audubon, Detroit International Wild-Life...
“Get To Wow!”
Finally, a SELF-GUIDING BOOK to take students, adult learners, businesspeople, makers, and searchers on the path to finding and activating their INNER SOCIAL ENTREPRENEUR.
Social Entrepreneurs run economically...
The GCSEN Social Entrepreneurship Toolkit is intended to introduce potential social entrepreneurs to some of the critical concepts and tasks related to developing a social enterprise “that marries the mission of a non-profit or government...
GCSEN 4P Social Entrepreneurship Class/Dorm Poster Set is an essential tool to establish a learning environment in the office, the classroom, the dorm room and at home. Highly valuable business and social entrepreneurship concepts are...