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Brandt Conner, Ohio University , Craig Davis, Ohio University, Nakato Hirakubo, Brooklyn College, Victoria LaPoe, Ohio University, Cara Peters, Winthrop University
August 28, 2019
Abstract Mars Inc., the parent company that owned and marketed Snickers chocolate candy launched an advertising campaign featuring the celebrity Mr. T. The campaign slogan, “Get Some Nuts,” was created by Abbot Mead Vickers...
Nanette Clinch, Marco Pagani, Asbjorn Osland
January 1, 2016
The Fédération Internationale de Football Association (FIFA) focused on improvement of football (known as soccer in the U.S.) and organized international soccer competitions, including the World Cup. Gianni Infantino, a member of the United European...
Eric Nelson, Denise Oas
January 1, 2015
Danielle O’Reilly was frustrated. She paid for a massage several weeks ago and was really looking forward to it. However, she had just been told that she was not going to get her massage and there was nothing she could do about it. Danielle refused...