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Luxury performance vehicle brand, BMW, had implemented a new subscription-based policy for customers to access certain features on their vehicles such as high beam assist, heated seats, and heated steering wheel. BMW’s brand appeared at risk as...
This critical incident describes an ethical dilemma faced by AT&T sales representatives. In 2016, AT&T had launched DirecTV Now as their live TV and on demand streaming service. The launch was hailed as a key part of AT&T’s pivot to...
Joshua “Null” Moon wondered how a company that had signed a legally binding contract with his platform, Kiwi Farms, could suddenly cease all services. The email from Cloudflare announced it would no longer protect Kiwi Farms from cyber threats...
How do you change a large, hierarchical organization from within? In this episode, Harvard’s Leith Sharp shares the secret to transforming your business into a purpose-driven organization, aligned with sustainability. Based on her popular class...
The case opens during the COVID pandemic in October 2020 with a protest by two dozen workers of the termination of a Black, female, Muslim employee in Amazon’s Shakopee, Minnesota, plant for taking too much time off task (TOT). She had formed a...
Nancy was a student who took an exam in her university’s Testing Center because she needed extended time and a distraction-free environment. After she took the exam, she discovered that students who took the exam in the classroom accessed...
Boris Johnson, former mayor of London and Prime Minister of Great Britain, was a powerful even “rebellious” politician with seven children born to three wives and a mistress (Shone, 2022). Boris had many political successes, including Brexit...
This critical incident describes a legal dilemma faced by a Tim Hortons franchisee in the St. Louis metro area. The franchisee, Eric Sigurdson of Show Me Hospitality, asserted the franchisor, Tim Hortons USA, attempted to force him to sign a...
Sasha oversaw the Coffee Fund for the College of Business where she worked as an administrative assistant. Coffee drinkers were asked to contribute. Over the years to maintain this fund, Sasha relied on repeated emails soliciting donations. As...
This Critical Incident requires that students identify and assess the various risks associated with a personal financial decision. A kitchen remodel is not as simple as it seems on the surface due to the uncertainty associated with increasing...