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This critical incident is about Stacy Flathau, Senior Director of Corporate Communications at Kellogg, and Kellogg’s foray into brand activism with its limited edition Together With Pride cereal. The cereal, released during Pride Month in...
Since its founding as three internet genealogy sites in 1996, Ancestry.com (Ancestry) evolved as a public and private firm consisting of four product lines, each with different growth potentials and market share prospects, hoping to achieve its...
This is the full preview of the annual joint issue from Global Jesuit Case Series and Journal of Case Studies - Volume 40, Issue 2. Individual cases with the associated teaching notes can be found by searching the case title.
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This is the full preview of the Journal of Case Studies - Volume 40, Issue 1. Individual cases with the associated teaching notes can be found by searching the case title.
The Miracle of the Moose
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Electric automaker Tesla’s Autopilot technology aims to make driving safer and more convenient. Consumer misuse, however, and numerous vehicle collisions contradict Tesla’s goal. As Tesla continues to release new Autopilot updates to the public...
For Chip Bergh, CEO of Levi Strauss & Company, the fact that Levi’s own e-commerce sites accounted for only 4% of the company’s net revenues in 2018 was unacceptable (Levi Strauss & Co, 2019). Levi’s overall direct-to-consumer (DTC)...
The Edmonton Eskimos (EE) were a highly popular Canadian Football League (CFL) franchise. As board chair, Janice Agrios faced growing accusations of insensitivity with escalating calls to change the Eskimos’ name. For example, Dr. Norma Dunning...
Ryan had just moved from Southern California to Kansas and was settling in for his first real winter. The Southern California lifestyle rarely required significant adaptations to changes in weather throughout the year, so Ryan was surprised to...
This is the full preview of the annual joint issue from Global Jesuit Case Series and Journal of Case Studies - Volume 39, Issue 2. Individual cases with the associated teaching notes can be found by searching the case title.
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This is the full preview of the Journal of Critical Incidents - Volume 14, Issue 1. Individual cases with the associated teaching notes can be found by searching the case title.
- Finance Should Cedar Creek Credit Union ...