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Gerard Costa, Mar Vila
January 1, 2014
Sustainable marketing is one of the main challenges facing firms over the next few years because of its potential impact on both the growth of firms and the image of business people, hence the need for executives to manage its implementation. This...
Carl Obermiller, Mathew S. Isaac
January 1, 2018
A consistent finding in sustainability research is that women are eco-friendlier than men, a gap usually ascribed to differences in socialization. Our research explored a corollary process—the cognitive association of environmentalism with...
Tracy Couto, Jim Joseph
June 1, 2018
The Global Jesuit Case Series (GJCS) was formally launched in 2015 with the singular goal of establishing a series of real-world business cases, written by executives, educators and entrepreneurs whose work would place people and planet on equal...
Nicholas J. C. Santos, S.J., Ph.D. and Tina M. Facca-Miess, Ph.D.
July 1, 2014
Marketing education in Jesuit business schools, as in most other business schools, is mainly oriented towards traditional for-profit business enterprises. Over the last decade interest has grown in the field of social entrepreneurship and in the...
Gene R. Laczniak and Patrick E. Murphy
July 1, 2012
We contend that there are distinct and socially beneficial perspectives, rooted in the Catholic Intellectual Tradition (CIT) and Catholic Social Teaching (CST), which can help nurture future managers to be more attuned to the societal and ethical...