Error messageAn illegal choice has been detected. Please contact the site administrator.
Browse by individual material type and use our filters to help sort the results to suit your requirements.
Includes Teaching Notes:
- (-) Remove 13 – 25 filter 13 – 25
- (-) Remove Case Study filter Case Study
- (-) Remove North America filter North America
- (-) Remove Undergraduate Students filter Undergraduate Students
- (-) Remove Strategy & General Management filter Strategy & General Management
Area of Study
Includes Teaching Notes
In February 2021, Storm Uri devastated an unprepared Texas which resulted in mass power outages across the state. Texans faced low temperatures, food shortages, water shortages, and power outages during the storm and high electricity bills...
Electric automaker Tesla’s Autopilot technology aims to make driving safer and more convenient. Consumer misuse, however, and numerous vehicle collisions contradict Tesla’s goal. As Tesla continues to release new Autopilot updates to the public...
Hooters, America’s first and most influential breastaurant chain (a restaurant with waitresses in revealing uniforms), had endured – but also embraced – criticisms of its image for decades. By 2017, however, Hooters’ image did not seem to be...
In preparation for the holiday shopping season, Peloton, a home exercise equipment manufacturer and workout streaming service, created controversy with one of its advertisements in 2019. A number of reactions accused the company of reinforcing...
The Coronavirus / COVID-19 crisis of 2020 resulted government restrictions on travel, accompanied by a public loss of confidence in the safety of air transport, all of which led quickly to a decline in revenue for airline companies. American...
Early in 2017, and after just six months as CEO, Tim Mohin considered options to support the recent structural changes at the Global Reporting Initiative (GRI), the global leader in standard-setting for corporate sustainability reporting. The...
Epitomax Nutrition (EN), the sports nutrition market leader, is faced with both an opportunity and a challenge. How can the company take advantage of the rapidly growing market for a water-based protein drink without cannibalizing existing...
In this video case, Tyler Shultz recounts his experience as a recent college graduate in 2014 at Theranos, a medical technology start-up. After starting his job as a research engineer on the assay validation team, which was responsible for...
On January 1, 2013, Abbott Laboratories, one of the most recognized American pharmaceutical companies, split itself into two companies: Abbott and AbbVie Inc. Abbott retained the original company name and a diverse group of health care products...
The Colombia Conundrum case recounts the evolution of a US business school’s internationalization strategy. It begins with a new university policy, which forces the business school dean to critically evaluate the school’s portfolio of programs...