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Live Nation Entertainment, a major concert manager, promoter, and ticket agency, faces intense criticism from artists, fans, and regulators after mishandling Taylor Swift’s Eras Tour ticket presale. Increasing scrutiny of Live Nation’s business...
Engage your students with stories of resilience, strength and empowerment as told by direct selling women in Thailand.
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This case is about Land O’Lakes President and Chief Executive Officer (CEO) Beth Ford and her company’s decision to stop using Mia, a Native American woman, on its butter packaging. (Mia’s iconic image had appeared on Land O’Lakes packaging for...
Jesse Cole had created a college-level amateur baseball team that sold one season ticket in its first two months of existence. Miraculously, by the end of the first season, Jesse had turned things around as the team began selling out every home...
This case describes a marketing decision faced by Stuart Schuette, CEO and president of American Tire Distributors (ATD). He was informed that the Goodyear Tire & Rubber Company had decided to drop ATD as a wholesaler and to reroute the...
This is the full preview of the Business Case Journal Fall/Winter 2022 issue. Individual cases with the associated teaching notes can be found by searching the case title.
Five Million Tires Gone: Could Five Million More Soon...
The first Ikinari Steak location in the United States opened in Manhattan’s East Village in February 2017. Rapid expansion in Manhattan was planned over five years, and 11 locations were opened by 2018. However, the standing-only fast-casual...
This decision-based case discusses what strategic direction Aflac should take as it emerges from the worst of the global pandemic. While Aflac remained a highly successful, innovative company, it faced challenges such as clarifying consumer...