Explaining and Marketing Software Products to Novice Users

Explaining and Marketing Software Products to Novice Users

ShopKeep Real Time Cases
September 01, 2017
SKU: RTC-183

Region of the world: North America
Keywords: Real Time Case
Price: $11.00 | €0.00
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Most small business owners are not proficient in the areas of high-tech, software, and hardware. This presents a major issue for companies like ShopKeep; they are targeting individuals that do not understand how to use their software (and in some cases why they even need it). ShopKeep’s strategy includes a great sales team, a user-friendly interface, guides, a 24/7-support team, and much more. Even with all of this, ShopKeep’s sales team often has a difficult time conveying the benefits of their software to potential clients. ShopKeep is confident there’s a better way to approach the situation.

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