Components
AT & T Inc.: A Proposed Merger with T-Mobile
Hunt, T, Liu, B., Wang, Y., and O’Rourke, J.S. (Editor)
February 12, 2018
SKU:
BUS-004087 Region:
North America
Topic:
Strategy & General Management
Length:
14 pages
Keywords:
merger, competititon, telecommunications industry, management, stakeholders, deal
Copyrighted by:
Notre Dame
Student Price:
$4.00 (€3.7)
Average rating:
0
In an effort to gain market share and technological resources, AT&T and T-Mobile USA agreed to a merger that would create the largest mobile carrier in the country. Concerned about preserving competition in the wireless telecommunications industry, the U.S. Department of Justice has filed a lawsuit to block the transaction. AT&T’s management must now decide how to convince stakeholders that the benefits of a deal far outweigh the risks. Without this merger, AT&T would need to find an alternative way to remain competitive.
Learning Outcomes:
- To examine how the dramatic growth of a company can conflict with public interests.
- To point out the delicate balance between conducting business for the benefit, versus to the detriment, of consumers.
- To illustrate the role of the government in regulating businesses.
- To provide an example of the conflict that arises when a corporation’s self-perception differs from its external reputation