The Road to Financing a Startup

Noodle Companies
Student Price: 
Area of Study: 
North America
Entrepreneurial Finance, Needs Assessment, Equity, Debt, Series A, Series B
Distributed by the Global Jesuit Case Series

An experienced founder in the education space, John Katzman laments that the best practices for startup financing don’t easily apply to Noodle, given its studio structure as a company of companies. Despite the cleverness of his business model, he knows not to get clever with the financial structure. VC or Angel investors don’t typically invest in a company of companies--they want to invest directly in a single CEO and business model.

How should John look to finance The Noodle Companies in the future?

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