Manufacturing and Logistics Changes

Hawke & Co.
Student Price: 
Area of Study: 
North America
Manufacturing, Logistics, Sourcing, China, supply chain management, Feasibility, ROI, Cost Benefit Analysis, Quantitative
Distributed by the Global Jesuit Case Series

Hawke & Co. produces roughly 95% of their products in China. Hawke & Co.’s parent company began shifting its manufacturing to China in the late 1970s. Based on their existing relationships, Hawke & Co. decided to continue manufacturing their products in China after their redesign and re-launch in 2006 as a men’s outerwear company. Hawke & Co. believes that they can derive more value from manufacturing elsewhere. They have begun shifting some of their operations into other countries in the region, including Vietnam

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