The Kick Seen ‘round the World: A Case Study in Crisis Management and Corporate Governance
Surveillance video released to the public shows the CEO of Centerplate Inc., Des Hague, kicking a dog in the elevator of an upscale Vancouver Hotel. The video resulted in a flurry of media attention on the successful CEO and his company. Consequently, Centerplate’s Board was faced with a public situation involving its CEO that could have had significant impact on not only the company’s current position, but also its future. One response could be to reprimand Mr. Hague and offer support to rehabilitate him in his role as CEO. Another option could be firing Mr. Hague for his actions. Forcing resignation was yet another option. The board needs to carefully consider what, if any, action they can and should take in response to Mr. Hague’s conduct. How should Centerplate’s Board of Directors respond to Mr. Hague’s actions?