Building Out a Grassroots Sales Strategy

Tri-County Scholarship Fund
SKU:
RTC-004544
Student Price: 
$11.00 (€9.68)
Area of Study: 
Business
Region: 
North America
Keywords: 
Rewards, Benefits, Organizational Structure, Salespeople, Outside Sales, Inside Sales, Team Selling
Distributed by the Global Jesuit Case Series
Average rating: 
0

Tri-County Scholarship Fund needs a grassroots sales strategy to be able to leverage the roughly one million people that live in Morris, Sussex, and Passaic Counties. They want to reach as many new donors as they can to increase the Fund's growth as much as possible. They specifically need to build a strategy centered around three areas: lead generation, field sales territory design, and salesforce compensation.

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